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Call Now! +91 63532 45259

Kidpillar

We Made Our Clients Experience an Incredible Growth of 40% in Organic Traffic.

Our Client

Our client helps early parents shape their children’s curiosity into interesting explanations with the help of STEM (Science, Technology, Engineering, and Math) pedagogy. They offer fun-based activities and games for nurturing the growing brains of toddlers and children. Additionally, they also provide effective parenting and e-Journals.

Why Did the Client Approach Us?

Our client wanted to enhance their online presence in parenting and kids’ learning activities. For the same, they approached us to help them modify their website’s technical elements to gain organic visibility and traffic.

Client Objective

The core objective of our client was to gain organic website traffic driving towards quality leads.

What Did We Do?

  • We started with a website analysis and audit report that helped us understand where exactly the client’s website needed fixes regarding technical SEO and content.
  • We ran a thorough content gal analysis and concluded optimizing the already published blogs using our SEO and content strategy.
  • After performing keyword research and competitor analysis, we started focusing on the popular search terms to help their website rank in the search engines.
  • Our SEO programmers added structured data to the required pages.
  • From optimizing the title, meta description, heading tags, and URL of each website page and blog- we ran each minor update necessary for turning the client’s website into an SEO-friendly website.
  • Updated the client about the changes and guided them on keeping the legacy on for welcoming more leads.

End Results

The incredible increase in impressions from 11.5 Million to 16 Million

40% growth in organic website traffic leading to enhanced search engine visibility

Few of the website pages were ranked as the top five search engine results

Increase in the total clicks from 360K to 449K in six months

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